Build a founder-led sales process that actually closes deals
We help B2B founders sharpen their message, close smarter, and create a repeatable sales process that scales.
For founders doing the heavy lifting
You’re a B2B founder doing the selling yourself.
You’ve taken the early calls, sent the cold emails, and pitched the product more times than you can count.
But you’re starting to wonder:
Am I saying the right things?
Why aren’t more of these calls converting?
What should I fix first?
You’re not ready for a full sales team. You’re not looking for another playbook. You want grounded support to help you get better at sales, without doing it all alone.
What the right support actually looks like
1. Messaging that clicks
We help clarify what you say, how you say it, and why it matters, so you can open more conversations and build trust faster.
2. Sales coaching that actually helps
Real feedback from real sales conversations. You’ll learn how to run better discovery, handle objections, and guide prospects to a yes.
3. Outbound that works
Review your outbound strategy and cold outreach. Tweak your messages and sequences based on what actually gets replies.
4. Tools and structure
From simple lead tracking to practical follow-up workflows, we’ll help you stay organized and consistent, without adding complexity.
From first call to traction
We work closely with you on the real sales work, not just theory.
Each month includes:
Weekly 1:1 sales coaching
Review and refinement of outbound messages
Live support on sales calls (up to 4 per month)
Slack check-ins and async feedback
Support with tools, tracking, and follow-up
Ideal customer clarification
Light-touch strategy to keep things moving
For early-stage founders doing the selling themselves.
€1,495
/ Month
Pause and cancel anytime.
What’s included:
Weekly 1:1 sales coaching
Outbound review + messaging tweaks
4 Live sales call support + feedback
Help with follow-up, tools, and tracking
Clarify your ideal customer
Slack check-ins + weekly syncs
→ Good fit if: You’re still leading sales and
want to get better at it.
